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Amazon Updates

Automated Selling Applications for products that require approval when using bulk-listing tools

November 21, 2018

Starting November 12, 2018, sellers who use bulk-upload tools will have their selling applications automatically generated for products that require approval. To view, manage, and submit your selling applications, navigate to the Selling Applications page in Seller Central.

Changes to Guaranteed Delivery Date messaging

November 13, 2018

Effective November 15, 2018, we will only display Guaranteed Delivery Date messaging on seller-fulfilled offers that have the Prime badge. You can still enable One-Day Delivery and Two-Day Shipping if you are eligible for Premium Shipping options, but you will only see Guaranteed Delivery Date messaging on your offers if they are Seller Fulfilled Prime (SFP) or Fulfilled by Amazon (FBA).

For more information about SFP enrollment and eligibility, refer to the Seller Fulfilled Prime Help page. For more information about FBA, refer to the Fulfillment by Amazon Help page.

Changes to Guaranteed Delivery Date messaging

November 13, 2018

Effective November 15, 2018, we will only display Guaranteed Delivery Date messaging on seller-fulfilled offers that have the Prime badge. You can still enable One-Day Delivery and Two-Day Shipping if you are eligible for Premium Shipping options, but you will only see Guaranteed Delivery Date messaging on your offers if they are Seller Fulfilled Prime (SFP) or Fulfilled by Amazon (FBA).

For more information about SFP enrollment and eligibility, refer to the Seller Fulfilled Prime Help page.

For more information about FBA, refer to the Fulfillment by Amazon Help page.

Tax collection for orders shipped to New Jersey State - Effective November 1, 2018

November 1, 2018

Based on changes to New Jersey State tax law, Amazon will begin calculating, collecting, and remitting sales and use tax for all orders shipped to customers in New Jersey on November 1, 2018.

Your existing tax calculation settings, order details, and payments reporting will update automatically to reflect this change. No action to your tax settings or seller account is required.

Answers to common questions are available in the Marketplace Tax Collection FAQ. Consider working with your tax advisor to determine any ongoing tax remittance and reporting obligations your business might have.

For more information from Amazon, see Marketplace Tax Collection FAQ

For more information from New Jersey, see Sales Tax Information for Remote Sellers

Reminder: Amazon’s customer product review policies

October 2018

Product reviews help customers to make informed buying decisions, and reduce returns and complaints. We have recently updated our policies to ensure that reviews for all products sold on Amazon are accurate and complete. Please take a moment to review our policies, and ensure you follow the guidelines when you’re encouraging customers to give reviews.

Learn more about the Customer Product Reviews Policy

Inventory cleanup coming soon; long-term storage fees changing

September 2018

Fulfillment by Amazon’s next inventory cleanup is October 15, 2018. Changes to long-term storage fees have been introduced. For details, see

FBA long-term storage fees.

Amazon Business Sellers can now use Automate Pricing to manage their business prices

September 2018

Automate Pricing allows you to quickly update prices across a large catalog of products, without spending a lot of time to make updates listing by listing. With the newly launched business pricing rules, Amazon Business sellers can now create rules that will automatically update your business prices and quantity discounts. You can make these updates based on changes to your consumer prices, saving both time and effort. Similar to existing price rules, you can control the prices by defining rule parameters, setting minimum and maximum price boundaries, and selecting the SKUs on which to automate pricing.

For more information, see

Create a business pricing rule or visit the Automate Pricing tool to get started.

Launch new products and enjoy an LTSF-free holiday

Aug 17, 2018

For a limited time, we are offering participating sellers long-term storage fee (LTSF) reimbursements for qualifying newly launched products.
Amazon will reimburse participating FBA sellers for up to six months of long-term storage fees for new-to-Amazon ASINs in qualifying categories* created between August 21, 2018, and November 30, 2018, and received at a fulfillment center by December 5, 2018.
To participate in the promotion, you must opt in by clicking the "I accept the promotion" link on the Long Term Storage promotion help page. The promotion help page also has full details, including eligibility terms and conditions.
*Qualifying product categories Apparel, Appliances, Arts , Crafts & Sewing, Automotive, Baby Products, Beauty, Camera & Photo, Cell Phones & Accessories, Collectibles, Computer & Video Games, Computers, Electronics, Gift Cards, Grocery, Health & Personal Care, Home & Garden, Industrial & Scientific, Jewelry, Musical Instruments, Equipment & Accessories, Office Products, Patio, Lawn & Garden, Pet Supplies, Shoes, Sporting Goods, Tools & Home Improvement, Toys & Games, Watches, Wine
ASINs in the Media category are not eligible for the promotion.

Referral fee extension for Grocery & Gourmet

Aug 16, 2018

As we partner with you to help you build a successful online grocery business, we have decided to extend the fee promotion on Grocery & Gourmet products through December 2019. Through this promotion, your referral fee rate for each sale of a Grocery or Gourmet item with a total sales price of $15.00 or less will be 8% instead of 15%.
We originally announced this promotion in October 2017 with a duration of one year. However, this promotion will now expire at 11:59PM (PST) on December 31, 2019, giving you an additional 15 months of fee savings.
To learn more about this opportunity, go to Grocery & Gourmet Fee Changes.
The total sales price is the price paid by the buyer, including the item price and any shipping and gift-wrap charges. For additional information on selling fees, see the Selling on Amazon Fee Schedule.

Inventory cleanup coming soon; long-term storage fees changing

Aug 15, 2018

Fulfillment by Amazon's next inventory cleanup is September 15, 2018. Changes to long-term storage fees have been introduced. For details, see FBA long-term storage fees.

Safeguards to protect your business against untrue claims

Jun 25, 2018

In April 2018, we changed the A-to-z Guarantee claims process to make it easier for us to detect unfair attempts from buyers to get refunds or win claims. There are also ways for you to raise the alarm. You can use the Report link in the Buyer-Seller Messaging Service if you see a suspicious message, to let us know when you think a buyer is providing inaccurate information.
Go to Buyer-Seller Messaging

Important notice about the recent U.S. Supreme Court tax decision

Jun 22, 2018

On June 21, 2018, the U.S. Supreme Court upheld a South Dakota law requiring certain out-of-state sellers to collect and remit state sales tax even if they have no physical presence in the state.

If you have questions about your tax obligations in light of this decision, please seek independent legal tax advicice.

Professional sellers can view their current tax collection settings in the Tax Calculation Service here. Third party services can also remit taxes to states on your behalf. For information on some of these services, see here

Connect with external providers for business services

Jun 22, 2018

The Amazon Solution Provider Network (SPN) is a one-stop shop for finding expert providers of business services such as shipping, tax and product compliance.

See what the SPN can do for you.

Upgrade to the new inventory templates to list your products on Amazon

Jun 22, 2018

Starting January 30, 2019, Amazon will no longer accept older versions of Category Inventory Templates. Previously we stated that this change would take effect June 26, 2018; however, we have extended the timeline.

Amazon has improved the product listing experience allowing you to customize your templates to list multiple products from different categories together. We recommend that you start using the new inventory template experience immediately.

To learn more about how to generate the customized template, visit the Create your inventory file template Help page.

New Headline Search Ads help you build your brand

Jun 22, 2018

Headline Search Ads are pay-per-click custom ads for brand owners that are targeted by search keywords, and we've updated them so that they're now displayed in multiple prominent placements within search results. These ads can showcase up to three of your products and brand logo, plus a custom headline. Shoppers who click on your ads are sent to your product detail pages, custom landing pages featuring a selection of your products, or your Amazon Store.

Get started with Headline Search Ads

Enhanced Brand Content templates for product detail pages

Jun 4, 2018

If you are a registered brand owner, you can create Enhanced Brand Content to increase traffic and sales, and reduce negative reviews and returns of your products. The Enhanced Brand Content tool allows you to select layout templates, and add more images and merchandising information, to engage customers and give them more detail as they consider buying your product. You can add your own brand story, educate customers about your product, and build brand awareness.
See how brand owners can create Enhanced Brand Content
Enroll your brand in Amazon Brand Registry

Reminder: Shipping rate policy for Seller Fulfilled items

Jun 1, 2018

If you are a registered brand owner, you can Amazon Fair Pricing Policy requires you to set fair shipping rates for your Seller Fulfilled items. Your shipping rates should reflect the actual cost of shipping and be comparable to the price customers would pay at other major retailers for a shipment of the same size, weight, destination, and shipping speed.

Shipping rates that exceed standard carrier rates by more than 20% will be considered unfair. Excessive shipping rates harm customer trust, and Amazon will remove the Buy Box, suppress listings, or in serious or repeated cases, suspend or terminate your selling privileges.

Please review your Shipping Settings to ensure that you are not setting excessive ship rates for expedited and premium shipping options.

Related links:

Amazon Fair Pricing Policy Prohibited Seller Activities and Actions See how brand owners can create Enhanced Brand Content Enroll your brand in Amazon Brand Registry

Automate pricing changes based on sales volume

Jun 1, 2018

Set pricing rules to your products to automatically adjust the price when sales meet your predefined levels. The rules help you control your prices without constant monitoring and manual changes.
Create a rule with the Automate Pricing tool
Learn more about Automate Pricing

If you want your business to go places …

May 23, 2018

the place to go is Boost with FBA, June 20 in New Orleans. Learn about the tools and techniques that can help you improve all aspects of your FBA business. Boost is only four weeks away, so register now

Reminder: New FBA inventory storage limits take effect on July 1, 2018

May 16, 2018

On July 1, 2018, the new FBA inventory storage limits will take effect. Storage limits will be based on your Inventory Performance Index.

The storage limits will be set by volume (measured in cubic feet) and will apply to six storage types. Visit the Inventory Performance dashboard to see if you have unlimited storage or potential storage limits for the next quarter. See the New FBA Inventory Storage Limits page for details on the limits and storage types.

Learn about our new policy on buyer feedback

May 14, 2018

Effective May 8, if you ship an order on time using Buy Shipping , and the buyer leaves seller feedback solely related to delayed or not received deliveries, you can request to have the impact of the feedback removed from your feedback rating.

A line will appear through the feedback with the following statement highlighting you were not at fault when the request was approved:

“The fulfillment issues associated with this order were not due to the seller.?

New metric: Introducing Pay by Invoice with guaranteed payments

May 1, 2018

Since 2015, Amazon Business has connected thousands of sellers to new business customers. We are excited to announce that we are now offering Amazon Business customers a new payment method called "Pay by Invoice." Pay by Invoice gives qualified Amazon Business customers the option to receive an invoice with an extended payment due date. Pay by Invoice represents a new growth opportunity for sellers by encouraging Amazon Business customers to use Amazon as their primary channel for B2B purchases.

What does this mean for you?

As a seller on Amazon, you do not need to do anything to make your items available for purchase by Amazon Business customers using Pay by Invoice. Your products will automatically become available for invoiced purchasing with no added fees or effort. Amazon will handle all aspects of the invoicing process, including credit risk assessment, billing, and collection activities. For all Pay by Invoice transactions, payment to you is guaranteed, even if the Amazon Business customer is late or defaults on their payment to Amazon.

For any invoiced orders that you receive on Amazon, your payment on these orders will be credited to the available balance of your Selling on Amazon account as soon as the customer payment is processed and no later than the 7th day past the due date of the customer's invoice.

Get Paid Faster

We are also launching the ability for you to get paid faster for invoiced orders. With this feature, your payment for Pay by Invoice orders will be credited to the available balance of your Selling on Amazon account immediately after shipment for a processing charge of 1.5% of the invoiced order amount.

The invoiced order payment process will be launched after June 30, 2018, although it may take longer to receive your first invoiced order due to the limited number of Amazon Business buyers qualified for Pay by Invoice. You will receive additional information and resources prior to the launch.

Important: Meltable inventory restrictions start May 15

May 1, 2018

Orders for meltable inventory will not be fulfilled starting May 15, 2018. Meltable grocery and health and personal care products will be accepted at our fulfillment centers again starting October 1, 2018.

Removal orders for this inventory must be submitted before June 1, 2018. If a removal order is not submitted before that date, your meltable inventory will be disposed of.

"Meltable" refers to heat-sensitive products that are eaten or swallowed, including chocolate, gummies, and probiotics.

For more information, visit Remove inventory from a fulfillment center.

New e-book on advertising your products and brand

Apr 29, 2018

Learn about boosting sales and promoting your brand on Amazon with our new e-book in Seller University. You'll find out how to prepare yourself for success, steps to launch your ad campaigns, and best practices for your first 60 days Read More

See your Inventory Performance Index score

Sep 14, 2017

We're excited to announce the Inventory Performance Index, a new metric that aggregates data from your sales, inventory and costs to measure the overall efficiency of your inventory management.

The higher your score, the better your performance.

See your current score, and three specific ways to improve it, on the Inventory Performance Dashboard.

Learn more about the Inventory Performance Dashboard.

The Manage FBA Inventory Report will show inbound data for shipments created in the last 18 months

Aug 29, 2017

Currently, the Shipping Queue and Received Inventory reports provide access to shipping data for shipments created in the last 18 months. To make our reports consistent, effective Sept 15th, 2017 we're updating the Manage FBA Inventory report to show inbound data for shipments created for the same 18-month time period.

Access the fulfillment reports

Important change to bank account policy

Aug 29, 2017

Amazon no longer permits secondary users to change the deposit method on seller accounts. Only the primary account owner can make such changes. This policy is effective immediately.

New feature improving the quality of search results

Aug 28, 2017

Amazon launched a feature that limits the length of the generic keywords attribute to less than 200 bytes in India, 500 bytes in Japan and 250 bytes in every other marketplace except China. The limits have been shown to improve the quality of search results. It applies to newly registered and existing ASINs.

Key Guidelines:

  • Keep content within the prescribed length limit (less than 250, 200 for India, 500 for Japan):
    1. Length limit applies to total content in all generic keyword fields (a max. of 5 attributes).
    2. Whole entry will be rejected upon exceeding limit.
    3. Number of bytes equals number of characters for alphanumeric characters (e.g. a-z, 0-9) while other characters can be 2 bytes or more. Examples include ä (2 bytes), £ (2 bytes), € (3 bytes) or ? (3 bytes).
    4. Spaces and punctuation (";" ",", ".") do not contribute to the length limit, but words should be space-separated. Punctuation between words is unnecessary.
  • Optimizing keyword content for search discoverability:
    1. Do not include keywords that are not descriptive of the product.
    2. Do not include brand names (even your own) or other product identifiers.
    3. Do not duplicate content present in other attributes, such as title and bullet points.
    4. No need to repeat keywords; once is enough.
    5. Use keywords that are synonyms, hypernyms or spelling variations of content in visible attributes (e.g. if product title is 'whiskey', use 'whisky' in generic keywords).

For further information, see how to optimize listings for search and browse.

The August Amazon Seller Newsletter is here

Aug 21, 2017

This month, learn how to link your global accounts and sign on to all of them at once. Also: get a first look at Amazon's first public drone delivery with Amazon Prime Air.

Read all about it

Night and weekend deliveries

Aug 10, 2017

If you ship inventory to Amazon with your own contracted carrier, it's important to confirm that your carrier delivers in evenings and on weekends to prevent delays. If you use an Amazon Partnered Carrier or ship by parcel, no action is required on your part. Evening and weekend delivery appointments allow Amazon fulfillment centers to keep up with growing demand. Carriers unable to deliver on weekends or during evening hours must request an appointment for the next available opening.

Our appointment scheduling system is automated and can't take special requests based on contracted carriers' operating hours. You may experience delivery delays if your carrier has limited operating hours.

Now available: Headline Search Ads

Aug 4, 2017

We've just released Headline Search Ads, a way to showcase your brand above search results. These custom ads send shoppers to your curated brand page, increasing the discoverability of your product collection.*

Not an active Sponsored Products advertiser? Click here to get started.

Already an active Sponsored Products advertiser? Click here to start creating Headline Search Ads (click on the Headline Search Ads tab).

*Must be an active Sponsored Products advertiser and enrolled in the Amazon Brand Registry to use Headline Search Ads.

Read July's Amazon Seller Newsletter

Jul 20, 2017

We're now sending the Amazon Seller Newsletter worldwide. Stay on top of your account health and learn about the work robots do in our fulfillment centers.

Read all about it

Additional FBA listing requirements – starting July

Jul 17, 2017

Starting July, when you select Fulfillment by Amazon (FBA) for your listing, you will be required to provide additional information about the product.

To ensure the safety of our customers and compliance with all applicable regulations, you will need to provide additional information on any products that are batteries, contain or are sold with batteries, or may be considered dangerous goods (also called hazardous materials or Hazmat). To learn more about dangerous goods, please refer to the Dangerous goods identification guide.

  • For batteries and products containing or sold with batteries, you will be asked for descriptive characteristics such as battery composition (e.g., lithium ion, alkaline, etc.) and the number of batteries. Most technical details are listed on the outside of the battery or are available from the manufacturer.
  • For products considered dangerous goods, you will be required to provide additional information to identify characteristics of the product such as flammability or corrosiveness that would indicate the transportation classification (UN Number). This information can often be found on the item's outer packaging or a Safety Data Sheet (SDS).

For more information, please view our help videos – Information on Dangerous Goods and Battery Questions Help.

If you do not provide the requested information, you will not be able to create or convert your product listing(s) to FBA. At this time, listings that are already converted to FBA will not be impacted by this change.

Taiwan VAT collection on remote services begins September 1, 2017, for Taiwanese residents

Jul 10, 2017

The Taiwanese government has implemented new legislation requiring non-residents who are providing "remote services" to begin collecting Taiwanese value added tax (VAT) on these services when they are provided to Taiwanese residents or persons who are not registered for VAT. In this context, remote services provided by Amazon are the Selling on Amazon fees. The new rules are in effect as of September 1, 2017. Unless you give Amazon a Taiwanese Unified Business Number (UBN) as evidence that you are VAT-registered in Taiwan, the rule requires Amazon to collect and remit Taiwanese VAT at a standard rate of 5% on Selling on Amazon fees paid by sellers who are residents of Taiwan. Taiwanese sellers who give Amazon their UBN will not have a VAT of 5% applied to their Selling on Amazon fees.

If you are a resident of Taiwan and have a UBN, please provide Amazon with this information to avoid having Taiwanese VAT applied to your Selling on Amazon fees.

To provide Amazon with your Taiwanese UBN:

  • Log in to Seller Central.
  • Under Settings, choose Account Info.
  • In the section Tax Information, click on VAT information.
  • Select Taiwan from the list of countries.
  • Add your 8-digit Taiwanese UBN.
  • Click I accept and acknowledge all conditions set out in the Tax registration agreement.
  • Click Save.

Amazon Multi-Channel Fulfillment U.S. Fee Changes - Effective August 30, 2017

Jul 6, 2017

Multi-Channel Fulfillment (MCF) allows you to have Amazon fulfill orders from your other sales channels with the same fast, efficient delivery that powers Amazon Prime and your FBA business. This includes build-in integrations with website providers such as Shopify and 3dcart. MCF fees in the U.S. will be adjusted to reflect the changing costs of fulfillment and to better align with Fulfillment By Amazon's fee structure for orders placed on The new rates will go into effect August 30, 2017. We're notifying you now to give you time to plan for these changes.

We're introducing the following updates to MCF fees:

  • Consolidation of Fulfillment Fees: The Order Handling, Pick & Pack, and Weight Handling fees will be consolidated into a single, per-unit Fulfillment Fee.
  • New Product Size Tiers: The current product size tiers will be segmented into the following tiers: Small Standard-Size, Large Standard-Size, Small Oversize, Medium Oversize, Large Oversize, and Special Oversize to align with Fulfillment by Amazon (FBA). Media will no longer be a separate category.
  • Discounted Fees for Multi-Unit Orders: We will offer discounted per-unit fulfillment fees based on the number of units in a customer order for the following product size tiers: Small Standard-Size, Large Standard-Size, and Small Oversize.
  • Changes to Unit and Dimensional Weight: We will change the way we calculate unit weight and dimensional weight to match the calculations used by FBA for orders placed on Unit weight will be calculated by adding individual unit weight to a standard packaging weight and then rounding up to the nearest pound. Dimensional weight will be calculated by taking the unit volume in cubic inches and dividing by 166.
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